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This Google Adwords Certification – Get Certified in all 6 exams course ensures that you are a specialist level online sponsor. Get enlisted by enormous associations by going in every one of the tests you have to acquire the confirmation for. Learn Google Adwords basics, search option, YouTube, PPC, shopping or advertising from this course and become a professional digital advertiser on another level. This course is the milestone for the qualification of all the online advertisers.
What you’ll learn
- Google Adwords Fundamentals
- PPC Advertising
- Search Advertising
- Display Advertising
- YouTube Advertising
- Mobile Advertising
- Shopping Advertising
Requirements
- Basic computer knowledge. A computer with Internet connection and desire to get google certified.
- No prior experience needed for this course
Course Curriculum
| Introduction | |||
| Welcome ! | 00:16:00 | ||
| Getting Certified – Awards & Certifications | 00:06:00 | ||
| Google Ads Fundamentals Certification | |||
| Introduction to Fundamentals Certification | 00:02:00 | ||
| Learn the basics of Google Ads | 00:25:00 | ||
| Choose where your customers see your ads | 00:20:00 | ||
| Create effective text ads | 00:16:00 | ||
| Enhance your Ad with extensions | 00:07:00 | ||
| Choose the best campaign types | 00:15:00 | ||
| Organise your account for success | 00:09:00 | ||
| Reach customers with targeting | 00:08:00 | ||
| Help customers find you | 00:12:00 | ||
| Match types | 00:07:00 | ||
| Make Your ads seen | 00:14:00 | ||
| Media costs models | 00:09:00 | ||
| Determine a good bidding strategy | 00:12:00 | ||
| Select your bid strategy | 00:14:00 | ||
| Adjust Bids to favor performers | 00:11:00 | ||
| Align your budget with your goals | 00:10:00 | ||
| Evaluate campaign performance | 00:13:00 | ||
| Avoid Editorial Errors | 00:06:00 | ||
| Address Trademark disapprovals | 00:07:00 | ||
| Google Ads Search Certification | |||
| Introduction | 00:03:00 | ||
| Find customers with search marketing | 00:11:00 | ||
| Find the right performance solutions | 00:22:00 | ||
| Conversion Tracking | 00:12:00 | ||
| Install Website conversion tracking | 00:11:00 | ||
| Understand your audience better | 00:07:00 | ||
| Create search network campaign | 00:18:00 | ||
| Google Ads Display Certification | |||
| Introduction | 00:02:00 | ||
| Learn the basics of Display Network | 00:10:00 | ||
| Drive results with the Display Network | 00:10:00 | ||
| Target with the Display select | 00:17:00 | ||
| Remarketing with Display Ad | 00:09:00 | ||
| Choose the most beneficial ad formats | 00:10:00 | ||
| Assess & optimize your campaigns | 00:22:00 | ||
| Optimise your Display Campaign | 00:18:00 | ||
| Build effective creatives for your goals | 00:08:00 | ||
| Tailor ads with Dynamic Remarketing | 00:12:00 | ||
| Google Ads Video (YouTube) Certification | |||
| Introduction | 00:01:00 | ||
| The value of google’s Video Advertising | 00:07:00 | ||
| Build & Place your message | 00:07:00 | ||
| Find right solutions & metrics | 00:11:00 | ||
| launching your video campaign | 00:11:00 | ||
| Trueview discovery creative | 00:08:00 | ||
| Developing content on YouTube | 00:08:00 | ||
| Use video Remarketing to reconnect | 00:11:00 | ||
| Build video campaign in Google Ads | 00:11:00 | ||
| Keep track of video campaign performance | 00:08:00 | ||
| Optimise video campaign for success | 00:08:00 | ||
| Google Ads Shopping Certification | |||
| Introduction | 00:03:00 | ||
| Find new customers with Shopping Ads | 00:12:00 | ||
| Create a merchant center account | 00:07:00 | ||
| Capture your product data | 00:08:00 | ||
| Align bid strategy to shopping goals | 00:11:00 | ||
| Create a shopping campaign | 00:11:00 | ||
| Measure shopping campaign performance | 00:10:00 | ||
| Optimise the shopping campaign | 00:07:00 | ||
| Simplify with automatic item updates | 00:08:00 | ||
| Ensure shopping ads are compliant | 00:05:00 | ||
| Submit product data without errors | 00:07:00 | ||
| Fix crawl issues | 00:08:00 | ||
| Give incentives with merchant promotions | 00:06:00 | ||
| Sell nearby with Local Inventory Ads | 00:07:00 | ||
| Priortize shopping campaigns | 00:06:00 | ||
| Reach users with showcase shopping | 00:07:00 | ||
| Optimize the shopping campaign for Mobile | 00:07:00 | ||
| Google Ads Mobile Certification | |||
| Introduction | 00:02:00 | ||
| Drive your business with mobile | 00:16:00 | ||
| Do you want a mobile site or app ? | 00:11:00 | ||
| Design great mobile sites | 00:19:00 | ||
| Design great mobile apps | 00:16:00 | ||
| Google Ads formats & features for mobile | 00:06:00 | ||
| Target & bid for mobile ad placements | 00:08:00 | ||
| Drive calls with mobile campaigns | 00:12:00 | ||
| Drive store traffic with mobile | 00:09:00 | ||
| Drive installation of your app | 00:11:00 | ||
| Drive engagement with your app | 00:09:00 | ||
| Conclusion | |||
| Thank You | 00:02:00 | ||
| Bonus | |||
| Bonus – Get all 6 Practise Exams as a bonus | 00:15:00 | ||
FAQs
This course is for anyone who's interested in this topic and wants to learn more about it. This course will also help you gain potential professional skills.
No prior qualifications are needed to take this course.
You can study this course from wherever and whenever you want. You can study at your own pace and from any device. Just log in to your account from any device and start learning!
Yes, there is a test at the end of the course. Once you’ve completed all the modules of the course, you will have to give a multiple-choice test. The questions will be based on the topics of the modules you studied. And of course, you can take the test at any time, from any device and from anywhere you want.
Don’t worry if you fail the test, you can retake it as many times as you want.
You don’t have to wait a minute after your payment has been received, you can begin immediately. You will create your login details during the checkout process and we will also send you an email confirming your login details.
We make the payment process easy for you. You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. We use the latest SSL encryption for all transactions, so your order is safe and secure.
After you complete the course, you’ll immediately receive a free printable PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! You may have to wait for 3 to 9 days to get the hard copy certificate.
