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Marketing Course Overview
Have you ever wondered how businesses get their products noticed? Or how brands build a loyal following? The magic behind it all is marketing! This course is your key to unlocking this exciting world.
We’ll take you on a journey, from understanding the basics of marketing to crafting winning strategies. Learn how to create messages that grab attention, develop plans that boost sales, and navigate the ever-changing marketing landscape. This course equips you with the skills to connect with customers, build brands, and ultimately, help businesses thrive.
Forget confusing jargon! We’ll break down marketing concepts into easy-to-understand steps. Imagine yourself analyzing customer behavior, designing eye-catching advertising, and measuring the success of your campaigns. This course empowers you to turn marketing theory into real-world action.
Learning Outcomes
- Gain a thorough understanding of the marketing mix (product, price, place, and promotion) and its strategic application.
- Master the art of market segmentation and targeting, enabling you to tailor your marketing efforts to specific audiences.
- Develop the competency to analyze consumer and business buyer behavior, anticipating needs and influencing purchasing decisions.
- Craft effective marketing communication strategies across various channels, both traditional and digital.
- Equip yourself with the skills to measure marketing campaign performance and optimize strategies for continuous improvement.
Why You Should Choose Marketing Course
- Lifetime access to the course
- No hidden fees or exam charges
- CPD Accredited certification on successful completion
- Full Tutor support on weekdays (Monday – Friday)
- Efficient exam system, assessment and instant results
- Download Printable PDF certificate immediately after completion
- Obtain the original print copy of your certificate, dispatch the next working day for as little as £9.
- Improve your chance of gaining professional skills and better earning potential.
Who is this Course for?
Marketing Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills.
As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds.
Requirements
Our Marketing Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.
Career Path
You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas’ are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume.
Course Curriculum
| Marketing | |||
| Module 01: Basics of Marketing | |||
| Basics of Marketing | 00:46:00 | ||
| Module 02: The Marketing Process | |||
| The Marketing Process | 00:49:00 | ||
| Module 03: Strategic Marketing | |||
| Strategic Marketing | 01:11:00 | ||
| Module 04: Marketing Environment | |||
| Marketing Environment | 00:29:00 | ||
| Module 05: Market Segmentations | |||
| Market Segmentations | 00:52:00 | ||
| Module 06: Consumer Buying Behaviour | |||
| Consumer Buying Behaviour | 01:12:00 | ||
| Module 07: Business Markets and Buying Behaviour | |||
| Business Markets and Buying Behaviour | 00:52:00 | ||
| Module 08: Marketing Research | |||
| Marketing Research | 00:48:00 | ||
| Module 09: Product Strategy | |||
| Product Strategy | 00:55:00 | ||
| Module 10: Branding Strategy | |||
| Branding Strategy | 00:39:00 | ||
| Module 11: Product Life Cycle | |||
| Product Life Cycle | 00:33:00 | ||
| Module 12: Pricing Strategy | |||
| Pricing Strategy | 01:15:00 | ||
| Module 13: Marketing Channels | |||
| Marketing Channels | 01:14:00 | ||
| Module 14: Integrated Marketing Communications | |||
| Integrated Marketing Communications | 01:00:00 | ||
| Module 15: Advertising and Sales Promotion | |||
| Advertising and Sales Promotion | 01:00:00 | ||
| Module 16: Personal Selling and Public Relations | |||
| Personal Selling and Public Relations | 01:18:00 | ||
| Module 17: Direct and Digital Marketing | |||
| Direct and Digital Marketing | 00:54:00 | ||
| Assignment | |||
| Assignment – Marketing | 00:00:00 | ||
FAQs
This course is for anyone who's interested in this topic and wants to learn more about it. This course will also help you gain potential professional skills.
No prior qualifications are needed to take this course.
You can study this course from wherever and whenever you want. You can study at your own pace and from any device. Just log in to your account from any device and start learning!
Yes, there is a test at the end of the course. Once you’ve completed all the modules of the course, you will have to give a multiple-choice test. The questions will be based on the topics of the modules you studied. And of course, you can take the test at any time, from any device and from anywhere you want.
Don’t worry if you fail the test, you can retake it as many times as you want.
You don’t have to wait a minute after your payment has been received, you can begin immediately. You will create your login details during the checkout process and we will also send you an email confirming your login details.
We make the payment process easy for you. You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. We use the latest SSL encryption for all transactions, so your order is safe and secure.
After you complete the course, you’ll immediately receive a free printable PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! You may have to wait for 3 to 9 days to get the hard copy certificate.
