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This is a master rulebook for figuring out how the local SEO functions and is executed. Find the way to accomplishment in business by recognizing the stuff to show up in the first positions on Google web crawler and how it impacts your business or site organization. Through this online SEO – Local SEO 2020 – Get More Customers From Google Search course the students will figure out how to turn Google into their fruitful business stage and guarantee the successful traffic of their online business portal. Raise your search ranking at the top by learning from the course module, and get the opportunity to increase your local SEO knowledge.

What you’ll learn

  • Understand SEO and Local SEO and how to build a strong presence in search
  • Understand citations, reviews, backlinks and how to use them to build a strong presence in search
  • Know how to create and manage a Google My Business listing
  • Understand how Local SEO and SEO Ranking Factors are applied and how to implement them on your own website

Requirements

  • They will need online access to the internet
  • They will need a basic understanding of social media marketing
  • They will need a real-world local business that serves a local community

Course Curriculum

Introduction To The Course
Introduction To The Course 00:01:00
Google Search And Your Position In Local Search
Google Search – Understanding How Google Search Works 00:03:00
Local SEO Ranking Factors 00:06:00
Your Local Ranking Factors – How They Impact Your SEO 00:02:00
Your Analytics Spreadsheet 00:02:00
Domain Authority And Page Authority 00:03:00
Trust Flow 00:03:00
Check Your Local SEO Ranking Score 00:03:00
Google Search - A Deeper Exploration Of How SEO Affects Search
Google Local Search 00:13:00
Google My Business - A Strong Local SEO Factor
Google My Business 00:11:00
Cleaning Up Old Google Local Listings 00:05:00
Building Up Reviews - Including Google Review
Creating A Google Review Strategy 00:08:00
Citations - Quality Citations Dramatically Improve Your SEO Ranking
Citations – Setting Up Your NAP Page 00:04:00
Managing Your Citations 00:13:00
Backlinks - Understand How They Improve Your SEO
Back Linking – An Introduction 00:03:00
Checking The Quality Of Your Back Links 00:04:00
Building Back Links 00:07:00
Social Media Business Pages As Back Links 00:02:00
Onsite SEO - Improving Your Sites SEO
Content Marketing As Part Of Your Local SEO 00:03:00
Creating Your Content 00:11:00
Keyword Optimization For Powerful SEO
Understanding Keywords 00:04:00
Keyword Strategies – How To Use Keywords Effectively 00:07:00
Inserting Your Keywords On Your Website 00:09:00
Local Business Online Marketing
Marketing A Local Business 00:02:00
AIDA Marketing – An Overview 00:05:00
Adwords – An Introduction 00:04:00
Google Profiles For Google Personal Accounts 00:03:00
Setting Up A Local Marketing Consultancy
Setting Up A Local SEO Marketing Consultancy 00:11:00

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