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Course Overview
Do you want to know how to rank higher on Google and drive maximum traffic to your website? Are you an aspiring marketing professional or looking to start your own blog? If you answered yes to any of these, then this is the course for you.
This SEO Keyword Research Course will take you from a beginner to expert in SEO optimisation in no time. It covers everything you need to know to create winning marketing content, drive audience engagement, and outrank your competitors, with step-by-step guidance on how to use key keyword analysis tools such as Moz and SEMrush.
You will learn when and how to use long term and short term keywords, how to conduct competition analysis, determine commercial intent with your keywords, and much more. By the end of the course, you will have an excellent understanding of the types of keywords your target market is using, and how to utilise these words and phrases to boost your website or blog’s performance effectively.
Generate maximum traffic to your web pages with engaging, SEO-optimised content!
What You Will Learn
In this Keyword Research Training Course, you will learn how to conduct advanced keyword research to attract more visitors to your web pages and stay one step ahead of your competitors. It is ideal for marketing professionals, copywriters, professional bloggers, and small business owners who want to gain expertise in keyword implementation.
- Why is Keyword Research Important?
- Longterm VS Short Term Keywords
- Keyword Research Tools
- Determining Commercial Intent
- How to Conduct Competition Analysis
- A Guide to Using SEMrush, Moz & Majestic
- Tips for Creating Winning Marketing Content
- An Overview of the 4 Types of Keywords
- Understanding Your Competitors
- Understanding Your Target Market
Why You Should Choose This Course From iStudy
Study at your own pace
Full Tutor support on weekdays (Monday – Friday)
Fully compatible with any device
Free Printable PDF Certificate immediately after completion
No prior qualifications are needed to take this course
No hidden fees or exam charges
CPD Qualification Standards and IAO accredited
Efficient exam system, assessment, and instant results
Our customer support team is always ready to help you
Gain professional skills and better earning potential
Certification
After completing the course you’ll receive a free printable CPD accredited PDF certificate. Hard Copy certificate is also available, and you can get one for just £9!
Accreditation
This course is accredited by Continuing Professional Development (CPD). It is a recognised independent accreditation service.
Enrol today and learn something new with iStudy.
You’ll find a full breakdown of the course curriculum down below, take a look and see just how much this course offers. We’re sure you’ll be satisfied with this course.
Course Curriculum
| Introduction To The Course | |||
| What To Expect In This Course How To Do Keyword Research For SEO & Ranking On Google | FREE | 00:02:00 | |
| Why Is Keyword Research Important? | FREE | 00:03:00 | |
| Introduction – Doug Cunnington | FREE | 00:01:00 | |
| Keyword Research Tools | |||
| Introduction To The Google Adwords Keyword Planner | 00:01:00 | ||
| Searching For New Keyword And Ad Group Ideas | 00:04:00 | ||
| Getting Search Volume For a List Of Keywords | 00:02:00 | ||
| Multiplying Keyword Lists To Get New Keyword Ideas | 00:01:00 | ||
| Comparing Keyword Tools | |||
| Introduction To Long Tail Pro | 00:02:00 | ||
| Using Long Tail Pro | 00:07:00 | ||
| LongTailPro Vs. Google keyword Planner | 00:02:00 | ||
| Using Long Tail Keywords | |||
| What Are Long Tail Keywords? | 00:01:00 | ||
| Using The Google Results Page | 00:02:00 | ||
| Using Google Webmaster Tools For Existing Keywords You Can Optimize | 00:02:00 | ||
| Using Google Trends | 00:07:00 | ||
| Using Google Correlate | 00:06:00 | ||
| Other Sites To Use For Long Tail Research | |||
| Soovle | 00:02:00 | ||
| UberSuggest | 00:04:00 | ||
| Keyword Tool | 00:02:00 | ||
| Quora | 00:03:00 | ||
| Keyword Xtreme | 00:03:00 | ||
| Determining Commercial Intent | |||
| Is The Searcher Going To Buy Something? | 00:02:00 | ||
| Understanding The 4 Types Of Keywords | 00:04:00 | ||
| Looking At The Adwords Suggested Bid | 00:05:00 | ||
| Competition Analysis | |||
| The Moz Toolbar | 00:05:00 | ||
| Majestic Backlink Analyzer | 00:07:00 | ||
| SEMRush | 00:05:00 | ||
| AHREFS Site Explorer | 00:06:00 | ||
| Examples of Good Low Competition Sites | 00:06:00 | ||
| Case Study - A Perfect Long Tail Keyword Generating Revenue | |||
| A Perfect Example Of a Long Tail Keyword Article Generating Traffic | 00:09:00 | ||
| Conclusion To The Course | |||
| Concluding The Course How To Do Keyword Research For SEO & Ranking On Google | 00:03:00 | ||
| Bonus: My Success With Freelancing on UpWork | 00:03:00 | ||
FAQs
This course is for anyone who's interested in this topic and wants to learn more about it. This course will also help you gain potential professional skills.
No prior qualifications are needed to take this course.
You can study this course from wherever and whenever you want. You can study at your own pace and from any device. Just log in to your account from any device and start learning!
Yes, there is a test at the end of the course. Once you’ve completed all the modules of the course, you will have to give a multiple-choice test. The questions will be based on the topics of the modules you studied. And of course, you can take the test at any time, from any device and from anywhere you want.
Don’t worry if you fail the test, you can retake it as many times as you want.
You don’t have to wait a minute after your payment has been received, you can begin immediately. You will create your login details during the checkout process and we will also send you an email confirming your login details.
We make the payment process easy for you. You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. We use the latest SSL encryption for all transactions, so your order is safe and secure.
After you complete the course, you’ll immediately receive a free printable PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! You may have to wait for 3 to 9 days to get the hard copy certificate.
