Course Description
Email Marketing is an effective digital marketing strategy of sending emails to prospects and customers. Effective email marketing converts prospects into customers and turns one-time buyers into loyal, and lifetime buyers.
However, building a large list of quality subscribers takes time. Fortunately, there is AWeber – an affordable and easy to use email marketing and autoresponder tools that will make your work easy and fast. Using the tool, you can create professional email campaigns, grow your list and build your business.
The Professional Email Marketing Diploma course shows you how to build a targeted email list of customers and run an email marketing through AWeber. The course covers step-by-step instructions on how to collect emails, create a relationship with your subscribers and grow your business.
After completing the course, you will be able to export and upload pre-existing contacts, build a new list from scratch, compare and contrast various email autoresponders on the market to decide which is best for them. Shortly, you will learn to use software like AWeber for creating email campaigns.
What Will I Learn?
- Export and upload pre-existing contacts, build a new list from scratch, compare and contrast various email autoresponders on the market to decide which is best for them and Use an email software to create email campaigns
Requirements
- You should be able to use a PC at beginners level and have access to the internet
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Introduction and the Biggest Mistakes People Make With Email Marketing00:06:00
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Introduction to Course Tutor00:15:00
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What is email marketing all about?00:04:00
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Promotional Email00:08:00
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Value Email00:10:00
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Email Checklist00:12:00
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Autoresponder – Send a broadcast00:14:00
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Example Promotional Email00:03:00
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Testing the broadcast00:02:00
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Send the broadcast00:04:00
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How to add a pop up opt in00:07:00
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How to add a pop over opt in00:13:00
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Autoresponders00:06:00
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Free Trial Aweber00:02:00
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Create a New List00:05:00
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Turn off double opt in00:03:00
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Company Branding00:05:00
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Create an opt in box00:10:00
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Pop up box opt in00:02:00
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Blog 24 Follow up email series00:13:00
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Blog 25 Email test00:17:00
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The Benefits of the Internet00:06:00
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What are we trying to achieve00:09:00
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6 steps to a video opt in00:11:00
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End result00:06:00
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Next steps00:05:00
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