Course Description
Learn the strategies of marketing your course and increase your sales through proper marketing. Enrol the Build a Business Teaching course and learn how to drive traffic to your course.
Online courses have become very popular day by day. However, there are many online platforms to learn. So, to choose the right platform or to spread the message about your course is a little bit tough. The course will help you to increase the traffic and sales of your course through recent marketing strategies. You will learn to use YouTube for marketing your course.
The course teaches you to create a podcast describing the features and importance of your course. You will know other marketing strategies such as email marketing, blog marketing, creating social media groups such as Reddit, Facebook Live, Google Plus, and Facebook Groups. Instead of these, the course guides you to build sales funnels to increase sales.
Shortly, you will be an authority in your niche.
What Will I Learn?
- Drive traffic to their courses.
- Build a sales funnel to increase sales.
- Use YouTube marketing effectively.
- Build a blog to market courses.
- Develop a podcast.
- Design an email marketing campaign.
- Conduct interviews to generate content.
- Become an authority in your niche.
- Utilize student engagement to build a tribe.
- Utilize the power of branding.
- Build a social media following with Reddit, Facebook Live, Google+, and Facebook Groups.
Requirements
- No previous knowledge or experience required.
- A desire to implement an effective marketing plan.
- A desire to increase leads, conversions, and sales results.
Who is the target audience?
- Anyone who works online, company or individual.
- Entrepreneurs, startups, and small business owners.
- Sales representatives, independent advisors, and consultants.
- Infopreneurs, authors, and instructors.
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Course Marketing00:02:00
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Course Marketing Introduction00:02:00
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Course Marketing Success00:05:00
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Driving Traffic00:10:00
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Front End Offering00:07:00
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Upselling (or 1 time offer)00:11:00
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Downselling00:06:00
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Additional Upsells00:11:00
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Backend Offer00:09:00
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Sales Funnel (case study)00:09:00
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YouTube Marketing Plan00:07:00
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Creating Engaging YouTube Videos00:05:00
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YouTube Channel Best Practices00:03:00
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YouTube Channel (case study)00:12:00
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Optimizing YouTube Videos00:06:00
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Introduction to Blogging00:04:00
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Choosing a Blogging Niche00:05:00
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Content is King00:10:00
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Adding Video and Images00:03:00
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Social Media00:03:00
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Important Pages00:02:00
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Introduction to Podcasting00:02:00
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Podcast Hardware and Software00:09:00
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Preparing a Podcast00:03:00
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Podcast Outline00:03:00
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Recording the Podcast00:05:00
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Publishing the Podcast00:05:00
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Marketing Tips00:04:00
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Introduction00:04:00
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Challenges of Email Marketing00:08:00
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Content Marketing00:04:00
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Valuable Content00:07:00
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Email Standards00:05:00
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Keep Email Clean00:04:00
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Lead Generation00:05:00
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AIDA00:07:00
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Introduction to Live Streaming00:03:00
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Live Streaming Basics00:06:00
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Strategy00:06:00
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Promotion00:05:00
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Introduction to Authority Marketing00:09:00
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Becoming an Authority00:07:00
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Authority Marketing (step by step)00:16:00
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You’re an Authority00:07:00
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Introduction to Branding00:03:00
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Mission Statement00:05:00
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Logo00:06:00
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Promotion00:03:00
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Delivering00:07:00
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