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Every day we see companies in crisis and managers at the mercy of the media due to product recalls, accidents and scandals. This Crisis Communications How to Survive a Crisis in the Media will not only provide you with the necessary skills to deal with negative coverage, but hit the headlines for all the right reasons.
Through the Crisis Communications How to Survive a Crisis in the Media you will learn how to prepare and deliver messages to the media in a time of crisis. How to plan for press conferences, media statements, messages and sound bites will be covered. You will learn how to prepare and deliver messages to the media in a time of a Public Relations crisis. Crisis communications requires a plan that covers every aspect of message development, rehearsal, and media management.
This course is ideal for CEOs, PR managers, crisis managers, and anyone who is responsible for the reputation of an organization.
What Will I Learn?
- Being able to Manage Crisis Communications
- Know how to appear Confident on Camera
- Prepare Messages
- Speak in Sound Bites
- Handle tough questions
Requirements
- Video Camera (cell phone or webcam will work)
Who is the target audience?
- CEOs
- CFOs
- Business owners
- Political leaders
- PR executives
- risk managers
- crisis managers
- Investor relations executives
Course Curriculum
| You Can Handle a Media Crisis and Come Out Ahead | |||
| This Crisis Will Make You Stronger – Public Relations | FREE | 00:04:00 | |
| Creating Your Winning Message | 00:08:00 | ||
| Let the Whole World Know – Distributing Your Message | 00:16:00 | ||
| The Biggest Crisis Blunders to Avoid – Public Relations | 00:12:00 | ||
| The Real Secret to Being Prepared for a Crisis: Practice on Video | 00:05:00 | ||
| Feedback | 00:01:00 | ||
| Final Public Relations Tips | 00:04:00 | ||
| If You Like to Learn by Reading | 00:01:00 | ||
| Course Certification | |||
FAQs
This course is for anyone who's interested in this topic and wants to learn more about it. This course will also help you gain potential professional skills.
No prior qualifications are needed to take this course.
You can study this course from wherever and whenever you want. You can study at your own pace and from any device. Just log in to your account from any device and start learning!
Yes, there is a test at the end of the course. Once you’ve completed all the modules of the course, you will have to give a multiple-choice test. The questions will be based on the topics of the modules you studied. And of course, you can take the test at any time, from any device and from anywhere you want.
Don’t worry if you fail the test, you can retake it as many times as you want.
You don’t have to wait a minute after your payment has been received, you can begin immediately. You will create your login details during the checkout process and we will also send you an email confirming your login details.
We make the payment process easy for you. You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. We use the latest SSL encryption for all transactions, so your order is safe and secure.
After you complete the course, you’ll immediately receive a free printable PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! You may have to wait for 3 to 9 days to get the hard copy certificate.
